Favour – NZ’s DIY Meal Kit app →
The Favour – NZ’s DIY Meal Kit app is a New Zealand–based mobile solution by FoodMe Ltd designed to offer a fully customizable DIY meal‑kit experience. It provides users with hundreds of recipes each week that they can swap, substitute, or filter by dietary needs, budget, brand preference, or ingredients already in their fridge.
As a Front‑End Engineer, I led React Native client development and drove multiple performance and feature improvements:
- Reduced app launch time from ~16 s to ~2 s by optimizing resource loading and cold start workflows in RN.
- Integrated Customer.io as the messaging backend for targeted push notifications and email campaigns, boosting user engagement and retention.
- Built supporting Python backend services to feed Customer.io with personalized triggers and user event data.
- Configured and maintained separate development, staging, and production environments, streamlining CI/CD and testing.
The app connects seamlessly to Countdown NZ, automatically transferring selected ingredients into the user's trolley for delivery or pickup—typically within 24 hours—while offering unlimited recipe customization and budget awareness (e.g. filtering by per‑serving cost). The app holds a 4.8‑star rating on the App Store from ~193 ratings, with user comments praising its ease of use, grocery‑list automation, and time/money savings. Overall, Favour’s platform empowers food planning, kitchen inventory awareness, allergy and budget control, and streamlined grocery automation. My contributions delivered a fast, reliable, and maintainable front‑end architecture that supports personalized, end‑to‑end meal planning for users across New Zealand.